Earlier in the year, news broke that NCAA athletes would now be allowed to make money by using their NIL (name, image, and likeness) – something that have previously been prohibited and is still prohibited in some sports too. This could come from anything, selling their likeness for the production of figures, featuring as a promo for an upcoming as players visit these for more options of casual games that feature their favourite players or themes, and everything in between. But there are still some rules attached to this change, but what do these rules mean and is it something likely to change in the future?

Agents are allowed, but with caveats – The biggest players in the world all have agents to help manage their image and to help with things like new contracts, and this is something college players  will be able to take advantage of to by hiring the likes of lawyers, agents, and tax professionals. However, these contracts will not be allowed to extend into further negotiations if they turn pro and instead a new contract will have to be drawn – this warning had been passed on to professional sports agents to ensure college athletes don’t get tied up in potentially predatory lifelong deals.

Schools and player compensation – One of the big rules to emerge had been that schools are not allowed to pay athletes directly to represent them, but schools may be able to help arrange NIL opportunities for student-athletes. There is a fine line to be identified to ensure it doesn’t cross into that payment area, but individual schools can make this decision to help set-up opportunities for players into the future and may help craft some interesting deals that the players themselves may not have had access to before.

Will these rules become boiler plate across all schools and athletes in the future? – This is something that has been long discussed, and something without any answer yet – there is the expectation that congress may pass some legislation that will provide more uniform rules in the future, but for now what the NCAA has set-up is just a temporary solution and set of guidelines to benefit the players and prevent them from being taken advantage of by agents, schools, or anything in between. There is some grey are still to operate through, but this is ultimately only a good thing for players.

There are larger examples of players that tried to take advantage of this previously, and one of the big names in Donald De La Haye who had chosen to drop out of a D1 scholarship in pursuit of YouTube a number of years ago weighed in with a “sigh of relief” for the players who’ll be able to take advantage of these newer opportunities.